When light bulbs were first introduced,manufacturers offered one size for all light fixtures.Today you can buy light bulbs in different shapes,different wattages,and different colors.They also differ as to how much electricity they use and their duration.Light bulb manufacturers:
A) miss sales by not concentrating on the average customer
B) recognize that different customer groups have different needs and wants
C) are sales-oriented companies
D) are companies that would state that they are in the business of selling bulbs
E) are aiming at a goal of profit through maximum sales volume

Question

Quizplus · Accepted Answer

The fact that light bulb manufacturers now offer bulbs in different shapes, wattages, colors, and electricity usage indicates that they recognize that different customer groups have different needs and wants. This suggests that they are catering to these different groups in order to meet their demands and increase their sales.

When Light Bulbs Were First Introduced,manufacturers Offered One Size for All