Companies often pursue a market share objective when
A) industry sales are flat or declining.
B) profits are increasing.
C) industry sales are beginning to rise.
D) there is a sudden increase in production costs.
E) stockholders are seeking higher dividends.

Question

Quizplus · Accepted Answer

Companies pursue a market share objective when industry sales are flat or declining to capture a larger portion of the market and ensure long-term survival and competitiveness.

Companies Often Pursue a Market Share Objective When