One of the eight primary MARKETING-RELATED reasons for new-product failure is __________.
A)skipping steps in the new-product process
B)pushing a poorly conceived product too early into the market
C)no economical access to buyers
D)not learning from past new-product failures
E)not understanding the legal definition of newness.

Question

Quizplus · Accepted Answer

No economical access to buyers is a marketing-related reason for new-product failure because it involves challenges in reaching the target market effectively, which can hinder the product's success.

One of the Eight Primary MARKETING-RELATED Reasons for New-Product Failure