A prototype is a(n)
A) miniature version of an actual new product used in concept testing to identify any changes that need to be made prior to its commercialization.
B) full-scale operating model of the product under development.
C) sample of a new product given to prospective customers and opinion leaders used to generate awareness prior to the product's commercial release.
D) simulated operating model of the product given to consumers to use in full-scale field testing.
E) a digital version of a product produced in multiple shapes,colors,and sizes to determine which version of the product customers like best.
Correct Answer:
Verified
Q241: Market testing refers to
A)exposing actual products to
Q245: Factors such as specifying product features, marketing
Q275: The stage of the new product process
Q276: A concept test is an
A)internal evaluation among
Q277: Concept tests are part of which stage
Q278: All of the following actions occur during
Q281: According to the textbook,which of the following
Q282: Which of the products listed below would
Q283: Sara Burns is the owner of a
Q284: When the company Netflix first began,it wasn't
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents