Which of the following is a common basis used to segment U.S.organizational markets?
A)psychographic
B)income
C)prospects
D)education
E)geographic

Question

Quizplus · Accepted Answer

Geographic segmentation, which involves dividing a market into different geographical units such as regions, states, or even neighborhoods, is a common basis used to segment U.S. organizational markets. This approach to segmentation is especially useful for companies that sell products or services that are affected by regional differences in demand or taste.

Which of the Following Is a Common Basis Used to Segment