Which of following statements is FALSE about attitudes?
A)Marketers are primarily concerned with American core values when developing advertising messages.
B)Attitudes are learned.
C)Attitudes are shaped by one's values and beliefs.
D)An attitude is a learned predisposition to respond to an object or class of objects in a consistently favorable or unfavorable way.
E)Personal values affect attitudes by influencing the importance assigned to specific product attributes.

Question

Quizplus · Accepted Answer

This statement is false as marketers also consider cultural and individual values when developing advertising messages, not just American core values.

Which of Following Statements Is FALSE About Attitudes