3M's place strategy in its marketing program made it convenient for __________ to buy Post-it^® Flag Highlighters and Post-it^® Flag Pens. A)external salespeople only B)college students only C)office workers only D)college students and office workers E)teachers only

Question

Quizplus · Accepted Answer

3M's place strategy in its marketing program targeted college students and office workers as they are the ones who frequently use Post-it^® Flag Highlighters and Post-it^® Flag Pens. The products were made conveniently available in office supply stores, college bookstores, and online, making it easy for these target customers to purchase the products.

3M's Place Strategy in Its Marketing Program Made It Convenient