Securing the prospective channel members as actual channel members is usually the:
A) First step in the selection process.
B) Second step in the selection process.
C) Third step in the selection process.
D) Fourth step in the selection process.
E) Cannot be determined because it varies so much from case to case.

Question

Quizplus · Accepted Answer

Securing the prospective channel members as actual channel members typically occurs as the third step in the selection process. Initially, the company identifies and evaluates potential channel members. After evaluation, the next step involves securing these prospects as actual channel members, which involves negotiations, agreements, and establishing a working relationship.

Securing the Prospective Channel Members as Actual Channel Members Is