A firm with a _____ has its ability to provide a unique product or service that offers something of value to buyers besides simply a lower price.
A)promotional emphasis
B)niche strategy
C)relationship building advantage
D)comparative advantage
E)differential competitive advantage

Question

Quizplus · Accepted Answer

A differential competitive advantage means the firm offers something unique and valuable beyond just lower prices, such as higher quality, innovative features, or superior service, distinguishing it from competitors.

A Firm with a _____ Has Its Ability to Provide