Which of the following reflects the marketing concept philosophy?
A) We don't have a marketing department, we have a customer department.
B) We're in the business of making and selling superior products.
C) We build them so you can buy them.
D) When it's profits versus customers' needs, profits will always win out.
E) You won't find a better deal anywhere else.
Correct Answer:
Verified
Q9: Which of the following marketing management concepts
Q10: _ refers to the mistake of paying
Q11: The production concept holds that _.
A)consumers will
Q12: According to the product concept,a company should
Q13: _ are states of felt deprivation.
A)Needs
B)Desires
C)Demands
D)Values
E)Exchanges
Q15: Customer-driven marketing is most likely to work
Q16: The selling concept holds that _.
A)consumers will
Q17: The art and science of choosing target
Q18: The BakeWay Bite is a popular cookie
Q19: Abel now has the buying power to
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