Bakeries and coffee bistros that offer pumpkin-flavoured items only during the autumn season target their consumers primarily through segmentation.
A) demographic
B) age and life-cycle
C) psychographic
D) income
E) occasion
Correct Answer:
Verified
Q3: Creating market offerings that best serve targeted
Q4: segmentation factors divide buyers into different groups
Q5: Which of the following is the right
Q6: Atlantic Coast, a wholesale lobster distributor, groups
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Q10: Unilever's Dove brand, Nivea, Sephora and Canadian
Q11: Which type of market segmentation is generally
Q12: Dividing buyers into groups based on their
Q13: By making health and fitness tracking devices
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