What is a response profile?
A) A method of identifying which customers belong in the segment.
B) A method of categorising customers before any business is done.
C) A method of categorising customers after we have started doing business with them.
Correct Answer:
Answered by Quizplus AI
Q1: What is segmentation?
A) The process of choosing
Q2: Which of the following is NOT one
Q3: What is an identifier segmentation variable?
A) One
Q5: What is NAICS?
A) The North American Industrial
Q6: Which of the following is NOT part
Q7: What is undifferentiated marketing?
A) Trying to do
Q8: What is positioning?
A) Developing a theme which
Q9: When would a firm undertake re-positioning?
A) When
Q10: What is concentrated marketing?
A) Concentrating on a
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