Core linkages are those connections between each of the corresponding 5 Ps and 5 Cs, and the linkages among one of the 5 Ps (e.g., product) , and the remaining four of the 5 Cs are known as __________ linkages.
A) subsidiary
B) secondary
C) supporting
D) sustaining
Correct Answer:
Verified
Q1: The connections between the elements of the
Q2: When there is a clear customer need,
Q4: Products affect customer costs in very basic
Q5: You probably have retailers where you feel
Q6: Some companies develop how-to videos or information
Q7: After you have assembled all the linkages
Q8: Considering both core and supporting linkages can
Q9: We think of product-communications linkages as positive
Q10: As the marketers focus on the core
Q11: If a company is making a product
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