Jose is part of a team that is analyzing current demographic trends.The team will make a recommendation concerning the groups of consumers toward whom the firm should direct its new marketing effort.Jose's team is involved in which of the following elements of the firm's marketing strategy?

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Jose's team is analyzing current demographic trends to make a recommendation on the specific groups of consumers that the firm should target with its new marketing effort. This falls under the element of target market within the firm's marketing strategy. Choice B) Distribution focuses on strategies for delivering the product to the target market. Choice C) Product refers to what the company is offering to the target market, and choice D) Promotion relates to the tactics used to communicate the benefits of the product to the target market.

Jose Is Part of a Team That Is Analyzing Current