The detachment phase occurs when a customer is through using a product or service and departs.
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Q18: SSTs are a rapidly growing means for
Q19: When a company envisions a possible product
Q20: The _ product level answers the question
Q21: The main aural dimensions of atmosphere are
Q22: The action taken toward a product that
Q24: Those services or goods that must be
Q25: Brand equity is a function of brand
Q26: A brand name derives its value from
Q27: The stage in a product life cycle
Q28: Which of the following is NOT a
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