Which of the following is an example of a zero-level channel?
A) A company takes online orders from customers and ships the products to them.
B) An organization uses a combination of direct salespeople and sales agencies to increase sales.
C) A company sells its products through wholesalers and retailers.
D) A company sells its products through chains of supermarkets and other large sellers.
E) A large company forms alliances with smaller companies to increase sales coverage.

Question

Quizplus · Accepted Answer

In a zero-level channel, the producer sells directly to the consumer without any intermediaries such as wholesalers or retailers. Option A describes an example where the company takes online orders from customers and ships the products to them consistently without any intermediary.

Which of the Following Is an Example of a Zero-Level