Companies are recognizing that much of their market value comes from ________,particularly their brands,customer base,employees,distributor and supplier relations,and intellectual capital.
A) variable assets
B) the value proposition
C) intangible assets
D) tangible assets
E) customer preferences
Correct Answer:
Verified
Q37: In response to threats from such companies
Q38: The _ includes the actors involved in
Q39: Many countries have _ industries to create
Q40: For each target market,the firm develops a
Q41: Companies that practice both a reactive and
Q43: The _ concept holds that consumers will
Q44: The _ is practiced most aggressively with
Q45: Companies that adopt and employ the marketing
Q46: The strength of the _ depends on
Q47: Marketing feedback and _ processes are necessary
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents