Which component of the marketing research process determines the consumer population that a company will study?
A) the research design
B) the sampling method
C) the research objective
D) the collection method
E) the sampling design
Correct Answer:
Verified
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Q30: The first step in the marketing research
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Q50: The second step of the marketing research
Q54: Which of the following is most likely
Q55: Marketers would be most likely to use
Q62: Which type of research generates nonnumeric results
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