Exxon Consulting, works as an agent on behalf of business consumers to collect information on various industrial products. When faced with buying decisions, businesses can approach Exxon to obtain detailed information on the various options available to them. The company earns revenue by selling such information to various customers. Marten Consulting can be called a(n)________.
A) infomediary
B) market maker
C) customer community
D) third party arbitrator
E) informant

Question

Quizplus · Accepted Answer

Exxon Consulting acts as an infomediary, which is an intermediary that collects and sells information to businesses. This is evident from the fact that they collect information on various industrial products and sell it to customers.

Exxon Consulting, Works as an Agent on Behalf of Business