Consumers believe that advertisements in publications like Newsweek,Time and similar magazines have the highest level of credibility.

Question

Quizplus · Accepted Answer

The statement is not entirely accurate. According to a survey conducted by the market research firm Ipsos, consumers rank word-of-mouth recommendations from family and friends as the most credible source of information, followed by reviews and recommendations from independent experts. Advertisements in publications like Newsweek and Time are not rated as highly credible as these sources.

Consumers Believe That Advertisements in Publications Like Newsweek,Time and Similar