Different ratio measures can be used by managers to assess sales reps' performance:
A)by subtracting expenses from total sales
B)by combining different sets of input and output data
C)as a subset of earnings for the period
D)with new customers compared to current customers
E)in the field compared to the office

Question

Quizplus · Accepted Answer

Combining different sets of input and output data is the best choice as it allows for a more comprehensive assessment of sales reps' performance. This approach takes into account various factors such as sales volume, profit margins, customer satisfaction, and sales cycle time, and provides a more holistic view of a sales rep's contribution to the organization. The other options may be useful in specific situations, but they do not provide as comprehensive an assessment as the ratio measures derived from combined input and output data.

Different Ratio Measures Can Be Used by Managers to Assess