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The Sales Call Allocation Grid Classifies Accounts According to Account

Question 79

Multiple Choice

The sales call allocation grid classifies accounts according to account opportunity and strength of position.The strength of position dimension indicates:


A) the value of resources a salesperson is able to focus on a customer.
B) how conveniently a sales rep is able to reach a customer's office.
C) how much a customer needs a product and whether he or she is able to pay for the product.
D) how strong the salesperson and company are in selling the account.
E) the distribution costs associated with serving a customer.

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