Which of the following is an example of a secondary source of sales leads?
A) Industrial trade directories
B) Cold calls
C) Centers of influence
D) Buying communities
E) All of these

Question

Quizplus · Accepted Answer

Industrial trade directories are a common example of secondary sources of sales leads because they provide lists of companies and their contact information. Cold calls, centers of influence, and buying communities are all examples of primary sources of sales leads because they involve reaching out directly to potential customers or leveraging personal networks. While all of the options listed may be used to generate sales leads, only A is a true example of a secondary source.

Which of the Following Is an Example of a Secondary