The purpose of a blitz is to:
A) build partnerships between a selling firm and a buying firm.
B) increase a company's sales budget.
C) generate leads for a local salesperson through cold calling.
D) blanket a particular geographic area with sales letters.
E) improve a salesperson's ability to make custom sales presentations.

Question

Quizplus · Accepted Answer

The purpose of a blitz is to generate leads through cold calling in a specific geographic area. This is typically done by a team of salespeople who visit businesses or residences in person or through phone calls to promote a particular product or service.

The Purpose of a Blitz Is To