For which of the following products will the physical attractiveness of a spokesmodel have the greatest effect?

Question

Quizplus · Accepted Answer

A spokesmodel's physical attractiveness is most likely to have the greatest effect on a product related to personal care or appearance, such as a hair-care product. It is less likely to have an impact on products like life insurance or insecticides. Running shoes could be influenced by a fit and athletic-looking spokesmodel, but their physical attractiveness may not be the biggest factor in purchase decision.

For Which of the Following Products Will the Physical Attractiveness