It's What's Hip,a chain of 18 music and CD stores,has discovered that carrying a weak product during the decline stage of the PLC can be very costly to a firm,and not just in profit terms.Which one of these is NOT likely to be one of those costs?
A)frequent price and inventory adjustment
B)negatively affects the company's reputation
C)requires too much focus on new- product development
D)takes up much of management's time
E)requires advertising and sales force attention

Question

Quizplus · Accepted Answer

Carrying a weak product during the decline stage of the PLC does not require too much focus on new-product development, as the focus should be on phasing out the weak product and introducing a new one to replace it. The other options listed are all potential costs of carrying a weak product during the decline stage.

It's What's Hip,a Chain of 18 Music and CD Stores,has