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Which of the Following Costs Is Most Likely Associated with the Commercialization

Question 36

Multiple Choice

Which of the following costs is most likely associated with the commercialization stage of new- product development?


A) identifying target markets
B) building or renting a manufacturing facility
C) developing a prototype of the product
D) paying groups of target customers for product feedback
E) determining the product's planned price,distribution,and marketing budget

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