Using the PLC concept to develop marketing strategy can be difficult because strategy is both a and a(n)of the product's life cycle.
A)beginning;end
B)cause;result
C)purpose;effect
D)result;mirror image
E)mirror image;cause

Question

Quizplus · Accepted Answer

Strategy is both a cause and a result of the product's life cycle, as it influences the stages of the cycle and is also shaped by them.

Using the PLC Concept to Develop Marketing Strategy Can Be