In the stage of new- product development,products undergo rigorous tests to make sure that they perform safely and effectively or that consumers will find value in them.
A)product development
B)business analysis
C)marketing mix
D)idea generation
E)concept development and testing

Question

Quizplus · Accepted Answer

In the product development stage, products undergo rigorous testing to ensure they perform safely and effectively and that they meet consumer needs and expectations.

In the Stage of New- Product Development,products Undergo Rigorous Tests