Jolene Enterprises mass produces an all- purpose floor cleaner,mass distributes it and mass promotes it.This firm uses _ marketing.
A)segmented
B)mass customization
C)differentiated
D)nontraditional
E)undifferentiated

Question

Quizplus · Accepted Answer

Jolene Enterprises is mass producing, mass distributing, and mass promoting the floor cleaner, indicating that they are utilizing undifferentiated marketing. This approach involves targeting the entire market with a standardized product and promotional message.

Jolene Enterprises Mass Produces an All- Purpose Floor Cleaner,mass Distributes