Which of the following is NOT a drawback of local marketing?
A)It can drive up marketing costs by reducing economies of scale.
B)Supporting technologies are not available.
C)It can drive up manufacturing costs.
D)It can create logistics problems.
E)A brand's overall image might be diluted through too much variation.

Question

Quizplus · Accepted Answer

Supporting technologies not being available is not a drawback of local marketing as technological advancements have made it possible to implement local marketing strategies on various digital platforms. However, the other options listed all highlight potential drawbacks of local marketing.

Which of the Following Is NOT a Drawback of Local