Leona purchased two bottles of wine from vineyards in Australia.When asked her opinion of the wine,she said the burgundy wine tasted like alcoholic grape juice,but the Chablis had a crisp taste that she really enjoyed.These statements were made during the stage of the purchase decision.
A)situational analysis
B)alternative evaluation
C)purchase decision
D)information search
E)postpurchase behavior

Question

Quizplus · Accepted Answer

Leona's statements reflect her evaluation of the wine after consumption, which is part of the postpurchase behavior stage.

Leona Purchased Two Bottles of Wine from Vineyards in Australia