An ad in a professional journal targeted to an audience of dentists asked dentists to recommend Crest toothpaste to their patients.It offered toothpaste samples that dentists could buy at cost to give to their patients to encourage patients to take better care of their teeth.The manufacturer of Crest toothpaste was using .
A)a push strategy
B)direct marketing
C)a pull strategy
D)public relations
E)personal selling

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The Answer of An ad in a professional journal targeted to an audience of dentists asked dentists to recommend Crest toothpaste to their patients.It offered toothpaste samples that dentists could buy at cost to give to their patients to encourage patients to take better care of their teeth.The manufacturer of Crest toothpaste was using .
A)a push strategy
B)direct marketing
C)a pull strategy
D)public relations
E)personal selling

An Ad in a Professional Journal Targeted to an Audience