What is the problem with relying on demographics when creating an end user profile?
A)They emphasize behavior over purchasing capacity.
B)They tend to generate too narrow a customer base.
C)They offer no help in identifying target end user.
D)They don't tell you much about attitudes or likes and dislikes.

Question

Quizplus · Accepted Answer

Relying solely on demographics when creating an end user profile can result in a limited understanding of the target audience. Demographics may provide information about age, gender, income, and education, but they do not reveal attitudes, interests, and preferences. This information is crucial for designing products, services, and marketing strategies that resonate with the target audience. Therefore, it is important to complement demographics with psychographic and behavioral data to create a comprehensive end user profile.

What Is the Problem with Relying on Demographics When Creating