Which of the following is not a step in formulating marketing communications strategy?
A) Assess marketing communications opportunities.
B) Analyse the resources available for marketing communications.
C) Assign specific marketing communication tasks and activities.
D) Consider the possible promotions.
Correct Answer:
Verified
Q21: According to the textbook, which of the
Q22: Personal selling allows for:
A)immediate feedback on customer
Q23: The unauthorised use of an event without
Q24: _ focus on the use of personal
Q25: To formulate marketing communications strategy involves five
Q27: Governmental clients are typically serviced through personal
Q28: Global media have:
A)target audiences on at least
Q29: Creating brand awareness by arranging to have
Q30: Planning promotional campaigns consists of:
A)seven stages, including
Q31: Trade publications can be classified as _,
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