For weeks, Jill had been trying to come up with a creative approach to advertise shampoo. She had decided to try not to think about it for a while to see if her subconscious could figure something out. As she was relaxing in her bath one night, a great idea for a creative shampoo advertising campaign just seemed to pop into her head. She leapt out of the tub and began to write it all down before she forgot it. In terms of the creative process, she has just gone through the________ stage.

Question

For weeks, Jill had been trying to come up with a creative approach to advertise shampoo. She had decided to try not to think about it for a while to see if her subconscious could figure something out. As she was relaxing in her bath one night, a great idea for a creative shampoo advertising campaign just seemed to pop into her head. She leapt out of the tub and began to write it all down before she forgot it. In terms of the creative process, she has just gone through the________  stage.

Quizplus · Accepted Answer

The Answer is D

For Weeks, Jill Had Been Trying to Come Up with a Creative