Each of the following is a strategy for stimulating sales through growth in the product category EXCEPT:
A) increasing consumption by current users
B) encouraging current users to use the product in different ways
C) providing various packaging sizes and formats
D) encouraging non-users to buy the product

Question

Quizplus · Accepted Answer

Providing various packaging sizes and formats is more about product differentiation and adaptation to meet diverse consumer needs rather than stimulating growth in the product category itself. Strategies A, B, and D directly aim to increase the product category's user base or usage rate, thereby stimulating sales growth.

Each of the Following Is a Strategy for Stimulating Sales