Commercial copy testing companies provide norms to help advertisers interpret their results.

Question

Quizplus · Accepted Answer

Commercial copy testing companies do provide norms to help advertisers interpret their results. Norms are statistical benchmarks or standards that represent the expected or average performance of a particular advertising message or advertisement. These norms can help advertisers understand how their advertisement is performing compared to industry standards or previous campaigns.

Commercial Copy Testing Companies Provide Norms to Help Advertisers Interpret