During the ________ step in the direct-response process,the goal is to respond quickly and get the product to those who respond.
A)posttesting
B)offer
C)response
D)fulfillment
E)pretesting

Question

Quizplus · Accepted Answer

Fulfillment is the step in the direct-response process where the goal is to respond quickly and get the product to those who respond. This includes managing inventory, processing orders, and delivering the product to customers.

During the ________ Step in the Direct-Response Process,the Goal Is