Consider the following magazine media schedule as you answer the questions below.
* Target population: 100,000
** those who did not read either of the other two magazines
-What are the total gross rating points (GRPs)for this media plan,assuming that each magazine carries a weekly ad insertion for a total of four weeks?

Question

Consider the following magazine media schedule as you answer the questions below.
  * Target population: 100,000
** those who did not read either of the other two magazines
-What are the total gross rating points (GRPs)for this media plan,assuming that each magazine carries a weekly ad insertion for a total of four weeks?

Quizplus · Accepted Answer

The Answer of Consider the following magazine media schedule as you answer the questions below.
  * Target population: 100,000
** those who did not read either of the other two magazines
-What are the total gross rating points (GRPs)for this media plan,assuming that each magazine carries a weekly ad insertion for a total of four weeks?

Consider the Following Magazine Media Schedule as You Answer the Questions