Which of the following is a tangible feature of a brand?
A)a person's feelings about the brand
B)a person's experience with the brand
C)the product's performance
D)the product's perceived value
E)the brand's image

Question

Quizplus · Accepted Answer

The product's performance is a tangible feature of a brand as it can be physically observed and measured. The other options are intangible features that are based on a person's perception or experience with the brand.

Which of the Following Is a Tangible Feature of a Brand