Dr. Hammerstein is a college dean and wants to design a program to help deal with the problem of binge drinking on her campus. The technique currently in favor, and which you'd suggest, is based on the use of __________.
A) informational lectures and persuasion from experts
B) obedience to authority
C) presenting information on campus norms that are lower than students expect
D) increasing cognitive dissonance by emphasizing discrepancies from core values

Question

Quizplus · Accepted Answer

The technique of presenting information on campus norms that are lower than students expect is known as the Social Norms Approach, which has been shown to be effective in reducing binge drinking on college campuses. This approach works by correcting misperceptions students have about alcohol use by showing them that the majority of their peers actually drink less than they think. This can lead to a reduction in risky drinking behaviors.

Dr Hammerstein Is a College Dean and Wants to Design