All of the following are methods of segmenting the business market EXCEPT
A)psychographics.
B)demographics.
C)geographic.
D)end-use.

Question

Quizplus · Accepted Answer

Psychographics is a method typically used in consumer market segmentation to categorize people based on their attitudes, aspirations, and other psychological criteria, rather than in business market segmentation which focuses more on organizational characteristics and needs.

All of the Following Are Methods of Segmenting the Business