Megan uses Bed Head hair products and enthusiastically recommends them to others any time she receives complements on her hair. With regard to hair products, Megan is best described as a(n) ________.
A) ambivalent consumer
B) apostle
C) hostage
D) terrorist
E) mercenary

Question

Quizplus · Accepted Answer

Megan is best described as a "B) apostle" because she actively and enthusiastically recommends Bed Head hair products to others, showing a high level of satisfaction and loyalty to the brand. Apostles are customers who are not only loyal but also actively promote the product or brand to others.

Megan Uses Bed Head Hair Products and Enthusiastically Recommends Them