A product on a supermarket shelf contains no identification except for a description of the contents.The company is using manufacture branding.

Name: A product on a supermarket shelf contains no identification except for a description of the contents.The company is using manufacture branding.
Brand: Quizplus
Rating: 4.9 (63 reviews)

Question

Quizplus · Accepted Answer

The scenario described is an example of generic branding or no branding at all, not manufacturer branding. Manufacturer branding involves the use of a brand name by the company that makes the product.

A Product on a Supermarket Shelf Contains No Identification Except