There is a rule of thumb that says it costs _____ times more to acquire a new customer compared to maintaining a loyal one.
A) 3
B) 6
C) 9
D) 12

Name: There is a rule of thumb that says it costs _____ times more to acquire a new customer compared to maintaining a loyal one. A) 3 B) 6 C) 9 D) 12
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Question

Quizplus · Accepted Answer

It is commonly estimated that acquiring a new customer can cost about 6 times more than retaining an existing one, due to the expenses involved in marketing, sales, and onboarding.

There Is a Rule of Thumb That Says It Costs