Walmart is a successful example for retailing.The store emphasizes low pricing in its ads and promotes its message that customers can get more for their money.Walmart likely uses _________________________.
A) income segmentation
B) age segmentation
C) gender segmentation
D) ethnic segmentation

Question

Quizplus · Accepted Answer

Walmart likely uses income segmentation as it emphasizes low pricing, targeting customers who are price-sensitive and looking for value for their money.

Walmart Is a Successful Example for Retailing