When examining an organization's internal strengths and weaknesses during SWOT analysis,the marketing manager may not focus on organizational resources such as production costs,marketing skills,financial resources,company or brand image,employee capabilities,or available technology.

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During SWOT analysis, a marketing manager should focus on internal factors like production costs, marketing skills, financial resources, company or brand image, employee capabilities, and available technology, as these are crucial for identifying strengths and weaknesses.

When Examining an Organization's Internal Strengths and Weaknesses During SWOT