A person, household or company whose revenues over time exceed by an acceptable amount the company costs of attracting, selling and servicing them is defined as a(n):
A) total quality customer.
B) appreciating customer.
C) profitable customer.
D) value- added customer.
E) none of the above

Question

Quizplus · Accepted Answer

The definition given in the question describes a profitable customer, as they generate more revenue than the costs associated with acquiring and serving them. Total quality customer, appreciating customer, and value-added customer are not synonyms for this definition.

A Person, Household or Company Whose Revenues Over Time Exceed