If a customer feels that no product offers real value, one option is that the customer may forgo the purchase altogether.
Correct Answer:
Verified
Q71: Partners in the value delivery network comprise
Q72: When product performance exceeds customer expectations, there
Q73: Frequeny marketing programmes offer customers membership of
Q74: If a customer has very high expectations
Q75: Just as brand equity is a measure
Q77: A customer's lifetime value can be considered
Q78: Total customer satisfaction is mainly an image-
Q79: Which of the following is NOT one
Q80: While marketers must ensure that customer's orders
Q81: The value chain is a tool used
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